Email Marketing: A guide to the Internet’s most effective marketing tool (Paperback)

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The inherent power of email marketing is the permission the consumer has given you to communicate with them. Commercials are put on mute. Banner ads are closed or ignored. People are somewhat of a captive audience to radio advertising-if they’re not listening to downloaded MP3s and podcasts. The world is tired of commercials-unless they invite them. Yet e-mail marketing allows the entrepreneur to do so much more than give a commercial. In fact you, the marketer, can’t af (more…)

Tags: Effective, Email, Guide, Internet's, Marketing, Most, Paperback, Tool

This entry was posted on March 5, 2010 at March 5, 2010 and is filed under email marketing. You can follow any responses to this entry through the RSS 2.0 feed.